Happy new name day to us!

on Wednesday, 16 January 2019. Posted in News

It is exactly one year since we rebranded to become plants@work instead of efig (European Federation of Interiorlandscape Group).

The idea was mooted at a meeting the previous year and passed at the AGM in June 2017. We worked hard to deliver the rebranding with a limited budget. We were lucky to be gifted the name and log by Urban Planters and the domain name by Enterprise Plants. Our website guru put the bones of the website on the new site and we moved everything that needed to be moved over.

final 2

We launched our rebrand at a press breakfast at the Ivy on 22 January last year with representatives from Horticulture Week, Pro Landscaper, On Office and i-FM present.

Untitled 10

Since then we have carried on in a similar vein to previous years and our website and social media statistics are looking good:

  • Overall last year we had 785,608 hits on the website with almost 120,000 of those during July (National Plants at Work Week)

Web visitors 2018

  • Twitter leads the way on social media where we have 4,750 followers, we are following 2,708 accounts and have made 34.4K tweets over our lifetime on Twitter.
  • We joined Instagram in September 2017 where we now have 689 followers and follow 344 accounts. We have made a total of 492 posts in that time.
  • Facebook brings up the rear with just 498 followers but during this January so far we have reached 2,500 people and had 820 post engagements.
  • All of our growth on social media is organic.

Of course we can't do any of this without our members. So thank you all for your continued support. Here's to many more successful years.