Kenneth Freeman, one of the UK’s most respected voices in interior landscaping and plant care, is launching a brand-new series of live and on-demand webinars that started at the end of July. These virtual training sessions are designed to support colleagues across service, operations, design, and specification teams—and are ideal for both individuals and teams looking to upskill with flexibility.

 

 

 

 

Series A is tailored for service and operations colleagues and covers key topics in plant care, pest management, and troubleshooting. Each session runs for one hour (45 minutes presentation plus Q&A). Subjects include updated sessions on managing common pests like sciarid flies, mealybugs, thrips, spider mites, and scale insects, as well as new content on caring for large indoor trees, cleaning and grooming techniques, and preparing orchid bowls. Foundational modules cover watering, fertilisers, substrates (including vulcaponics and hydroculture), plant symptoms, and deciding when to rescue or replace a plant. These webinars are ideal for upskilling frontline colleagues and supporting high standards in plant maintenance.

 

Series B is designed for design and specification professionals, though it is also suitable as CPD content for clients. Sessions explore the environmental factors influencing plant choices, the real benefits of interior planting, biophilic design, and lighting considerations. Further topics include species selection for large indoor trees, cabinet-top planting, substrates and growing systems, and using orchids and bromeliads in interiors. These sessions can also be delivered in person in the London area.

 

All webinars are available for online delivery anywhere in the UK or internationally,  the format is flexible, allowing two topics to be combined into one 2 hour session. 

 

 

 

Alongside the new webinars, Kenneth Freeman continues to offer in-person training courses throughout the UK, tailored to various departments and experience levels.

 

These are  highly practical courses combining classroom theory with hands-on training.  Ideal for service and maintenance teams seeking confidence, consistency, and technical excellence. Topics include:

 

Designed to bring teams together, this session splits time between service topics and design/specification essentials, creating shared understanding and better collaboration.

 

 Please visit Purposeful Places website for more information.

 

plants@work is delighted to support and promote a comprehensive portfolio of training led by Kenneth Freeman of Purposeful Places. With over 30 years of experience in the interior landscaping industry, Kenneth brings unparalleled expertise in plant care, design, and technical problem-solving. His work bridges the gap between horticultural knowledge, biophilic design, and sustainability, offering valuable insight to companies, professionals, and clients across the country through a wide range of practical and accessible training programmes.

Whether your team works in service, operations, design, or sales, these training opportunities—both in-person and online—are designed to raise standards, improve confidence, and build industry knowledge.

 

To book a session please contact Kenneth via email: This email address is being protected from spambots. You need JavaScript enabled to view it. or on his mobile: +44 (0) 7543 500729

 

Invest in your team. Invest in your standards.